Hello,
1) The code is for initialization. Please read the documentation: https://developers.facebook.com/docs/marketing-api/audiences-api/pixel#parameters 4) Please take a look http://prntscr.com/e8iff0
<script> fbq('track', 'ViewContent', { value: <?php echo WC()->cart->get_cart_subtotal(); ?>, currency: '<?php echo get_option('woocommerce currency'); ?>' }); </script>
5) No need. 6) Yes, it’s required.
Regards, Eva Kemp.
